Friday 9 March 2012

DS Hair

In 2009 I started working closely with a hairdressing salon, first to produce a business card and pricelist flyers, then, when they moved premises, producing a complete re-branded corporate identity.

The salon had an existing logo on the shop front which wasn't great, but I didn't want to confuse the brand so I recreated and tweaked it a little for use on the initial items.


 

I was also asked to produce a postcard for handing out to existing clients to refer new customers in order for both to receive a discount. I maintained the corporate identity we had created and adjusted the layout to suit the new function.

 

The following year the salon moved to new premises, this was an opportunity for us to refresh the branding and update the corporate style to a fresher and more contemporary feel.

The new logo referenced the previous one by retaining the interlinked letters but used a much cleaner font and worked in a name change. We produced new price list cards which list the prices of all the services on offer, have a space for writing appointment details and fold to business card size, fitting easily into a purse or wallet.

 

Here is the updated pricelist poster.

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